Africa’s first company to make professional running shoes secures $1 million in funding to expand
The funding round will also allow the high-performance shoe firm to partner with East African Breweries Limited (EABL) to create a locally-sourced running-inspired sneaker called Mwanzo.A statement on PR Newswire said the funding included several Kenyan angel investors and was led by Talanton, a U.S.-based impact investment fund focused on businesses in developing countries.
“We are thrilled about this investment,” said Iris Wen, a partner at Talanton. “Enda is perfectly aligned with our mission of investing in companies that create high-quality jobs,Hey Dude Shoes especially in places where these jobs have the most impact by creating opportunity and reducing poverty. That they’re able to do this while satisfying customers around the world means they’re poised for growth and making a...